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See how Madhive is making an impact on local advertising with our latest press releases & media hits.

Our latest releases

October 4, 2024

Madhive Selects Samba TV As Preferred Audience Targeting Partner

Alliant Partners with Madhive, Providing Local Marketers Access to High-Quality Audiences Optimized for TV

Madhive Completes Acquisition of Omnichannel Workflow Software Frequence

Madhive Acquires Frequence To Bring Full-Service Omnichannel Capabilities to Enterprise and Agency Clients Serving Local Media Markets

Madhive Appoints Media Transformation Leader Jim Wilson As President to Drive Growth in Local and Multi-Channel Advertising

Madhive Hires Former Pubmatic, Raptive Executive Evan Simeone As Chief Product Officer

February 27, 2024

Madhive Launches Local CTV Marketplace For Political Advertising

December 13, 2023

Madhive Partners with Blockgraph To Expand First-Party Data Activation Capabilities For Premium Video and TV Companies

November 1, 2023

Madhive Recognized As One Of The Fastest-Growing Companies in North America On Deloitte’s Technology Fast 500™ List

Madhive, a Leading CTV Advertising Software Platform, Announces a $300 Million Investment from Goldman Sachs Asset Management

Madhive Hires Former Google and Pinterest Executive Jon Kaplan As Chief Revenue Officer To Accelerate TV Ad Infrastructure Growth

Madhive Names Darien Ford Chief Technology Officer to Manage Growth, Foster Innovation in the Dynamic Streaming Marketplace

January 11, 2023

Madhive Hires Former Roku and Hulu Executive Kristin Wnuk As Senior Vice President of Sales To Drive Next Phase of Growth

October 18, 2022

Pearl TV Adds Digital Monetization Capabilities to NEXTGEN TV

New Report Examines Substantial Growth in Over-The-Top (OTT) Ad Spending and the Rising Rate of Programmatic Deals

Madhive and Katz Media Group Bring Scale and Transparency To Political Advertising With Largest CTV Marketplace

January 19, 2022

Medicx Health and Madhive Launch Programmatic OTT Solution for the Healthcare Industry

December 1, 2021

Enterprise Software Platform Madhive Appoints Jeff Fagel as Chief Marketing Officer

November 18, 2021

Cannuka Luxe Taps Madhive To Leverage Power Of Shoppable TV To Launch New Skincare Line At Neiman Marcus

October 10, 2021

Craig Berlingo Joins Enterprise Software Company Madhive As Chief Product Officer

November 9, 2021

Luc Dumont Joins Enterprise Software Company Madhive As Senior Vice President of Business Development

In the news

DoubleVerify Snags First Outside MRC Cred On YouTube; Will The Household Become Programmatic’s Atomic Unit?

How Netflix Can Build Its Ad Business

Cannes is back! (Or is it?)

Datonics CTV Data Now Live Within Madhive’s Data Ecosystem

Hot Takes: What’s On Tap For 2022?

Madhive research shows how political advertisers are finding success with streaming

Harry Styles’ Mega Fame by the Numbers, Plus Top 5 States For CTV Political Ad Targeting: Datacenter Weekly

OTT Is Fastest-Growing Media Segment For Local Advertising

Madhive First To License Panel Data from HyphaMetrics

Hot Takes: Netflix Has Advertising. Now What?

The TV Is Off But The Ads Are On: Solving CTV’s Viewability Problem

Advanced Advertising: Local OTT in Growth Mode

Hot Takes: The Booming FAST Ecosystem

The Television Industry Keeps Battling The Wrong Enemy

Hot Takes: How Should The TV Industry Protect Consumer Privacy?

Madhive in Deal With TransUnion To Enable Individual-Level Buying

Political Advertisers Are Trading Zip Codes for Congressional Districts on CTV

40 Under 40 New York: TV’s Best and Brightest Hit the Big City

For CTV Ads To Succeed, Think New, Not Old

Craig Berlingo Joins Madhive as Chief Product Officer

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